Embedded Business Intelligence
EMBEDDED BI is the integration of reports, dashboards, and analytic views inside an application. The information is typically displayed and managed by a BI platform and is placed directly within the application user interface to improve the context and usability of the data. Use of an embedded BI platform delivers state-of-the-art reporting and analytics without the time and expense of having to build it.
BI is embedded into operational world and help to make better decisions in real time which is relevant, timely and actionable.
- Real Time BI - Embedded BI acts on real time data, not time delayed data stored in a separate warehouse or OLAP cube. A key factor in this is the source of the data - it comes from the application (or uses the same source as the application), not a data warehouse or data mart.
- Seamless Integration – Users do not want to switch applications between undertaking operational and reporting activities. Integrated security and look and feel assist create a seamless integration between the host application and reporting.
- End User Centric – Embedded BI is much more end-user focused than traditional BI. With embedded BI you cannot assume that your users has knowledge of both the BI application and the data set being analysed. Embedded BI needs to be significantly easier to use without training.
Benefits of Embedded BI:
Eckerson said reduced productivity was a result of two key factors:
- Having to exit, enter and re-enter different applications breaks user “train of thought”; and
- Having to view analytical information via a separate BI application means the data is not viewed in its optimal context.
. These benefits included:
- Higher perception of BI ease-of-use
- Higher perception of information relevancy
- Higher perception of reporting and analytics accessibility